Business blogging and content marketing is a critical aspect of digital marketing strategy that shouldn't be ignored. Having a business blog with new high quality content posted and shared consistently can pay off in the short term and long term in a variety of ways. But it can be very time-consuming for businesses and not most companies don't have experienced writers on staff that are skilled in SEO (search engine optimization) strategy. You have to be able to write for people and search engines!
That's where helpful blogger outreach providers can play an important role. You can work with an excellent agency like Get Blogged that has access to hundreds of the best bloggers in all niches to write high quality content for your company. This saves your business significant time and money that you can instead put into focusing on your company's core competencies.
Think about it, do you really want your CFO working on blog posts every day instead of planning your company budget? Would it make sense to have your CEO writing weekly articles for your blog instead of managing teams and brokering million dollar deals? I think we would all agree that these scenarios would be costly business mistakes. That's why business blogging, at least for the most part, should usually be outsourced to professionals.
Conversely, if you are a talented and experienced professional blogger or writer, there are multiple opportunities for paid blogging jobs out there. It can be very rewarding to show off your writing skills while helping businesses to grow and making a good living in the process.
As someone who has successfully worked for years as both a professional blogger and a blogger outreach coordinator, I have some expertise on these subjects that I'd like to share with you.
Crucial Content Marketing: Business Blogging
As I mentioned briefly earlier, business blogging is essential to your company's online and offline success. First of all, having a comprehensive and updated business blog reflects very positively on your company. It shows that you are passionate about your industry and want to help your website visitors. Secondly, your insightful blog posts help to convert website visitors into qualified leads or paying customers.
Third, blog posts provide excellent content to share and discuss on your company social media pages. And finally, the more business blogging you do means improved SEO which will drive increased organic Google traffic to your entire website for years to come. It is the gift that keeps on giving. A top SEO agency or blogger outreach service can help to boost your Google rank even further.
Blogger Outreach Services Are Invaluable
Business blogging is an excellent strategy, but it can take up an incredible amount of time and resources. A single well-researched, written, edited, and optimized blog post can take several hours (or even days) for a skilled writer that is knowledgeable about SEO and your industry.
That means you are either making a full-time employee dedicate half of their workload to your business blog (taking away the time and energy needed for other pressing aspects of your business) or you're keeping a full-time content producer on payroll for $50,000 in annual salary. These are incredibly high prices to pay for content when you can outsource to expert bloggers used to writing for website visitor conversions and Google search results.
Find Paid Blogging Jobs
While companies are looking for consistent and creative content that converts visitors, there are plenty of talented and experienced bloggers out there in every niche looking for additional work. It can be challenging to find consistent work as a blogger. Steady sources of income from clients looking to buy backlinks can be difficult for even skilled writers, especially in the beginning.
Paid blogging opportunities through blogger outreach agencies like Get Blogged can help to give you the stable income you need while you build your business, portfolio, and expertise. It's a great supplement to your existing blogging business and a valuable work experience possibility that you should take advantage of.
Get Blogging For Business!
Content is still king and it needs to be produced consistently and effectively by professionals. Whether you are a business / agency in need of blogger outreach services, or an experienced blogger looking to earn some extra money, GetBlogged.net is an excellent company to work with. Now it is time for your business to get blogging! See on in the cloud business bloggers!
Now Read: Ensure That Your Website Has A Strong Online Brand
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